2022 SAGO: CRTV Holds Talks with Public Administrations

2022 SAGO: CRTV Holds Talks with Public Administrations

The Cameroon Radio Television, CRTV has presented its services to public administrations including its mechanisms to fight fake news.

 

This was at the first edition of CRTV’s Exchange Forum with Public Administrations dubbed FECAP holding during this 11th edition of the Government Action Fair, SAGO.

CRTV’s Board Chair and Minister of Communication, Rene Emmanuel Sadi chaired the session.

CRTV, at the Service of Public Administrations

The CRTV Director General, Charles Ndongo took the rostrum and emphasised that it is his corporation’s responsibility to accompany public administrations.

He also pointed to CRTV’s leadership position of about 7 million viewers and 8.5 million listeners nationwide.

Mr Charles Ndongo also used the forum to hail his personnel, insisting that they are very professional and responsible. These, he added, account for the good work thus far.

CRTV Says NO to Fake News and Hate Speech

The Director of the Department for New Media, Elvis Mbimba in his exposé, outlined CRTV’s strides in fighting hate speech and fake news.

He explained that CRTV is constantly checking social media to stop the propagation of any information which may taint Government’s image.

He added that there is a team on hand to fact-check information and warned on the dangers of fake news.

A major stride Elvis Mbimba mentioned is the fact that CRTV’s Twitter account has the highest number of followers in the Central African media landscape.

CMCA, Numerous Advertising Offers

The Cameroon Radio Television’s Marketing and Communication Agency, CMCA was present with its offers through its Director, Martial Ongono.

Martial Ongono explained that the CMCA has 29 platforms across the country on which advertisers could put their messages.

He then went on to outline what CMCA has to offer advertisers. This includes TV and radio spots, advertorials, buying of airspace, newsbar messages, announcements, participation in programmes and documentaries, amongst others.

The CMCA boss also emphasised on CRTV’s digital platforms being fertile ground for adverts which tend to have more visibility.

The forum ended with a question and answer session as invitees took turns to better understand CRTV’s offers

Eleanor Ayuketah Ngochi

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